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Loyalty Solutions

With dailypoint™, you manage B2C, B2B, and staff loyalty programs in one centralized platform, fully integrated in real time with your PMS, POS, CRS, CRO, IBE, shop systems, and more. From guest recognition to automated point rewards, everything is built around one unified guest profile - across all systems, roles, and properties.

Loyalty, Designed for the Way Hotels Work

Loyalty isn’t just about perks - it’s about power. It gives hotels control over the guest relationship, boosts direct bookings, and unlocks first to third party data that fuels personalization, upselling, and service. Though personalization and recognition are important, a loyalty program goes beyond that: it’s about points, tiers, and status - and giving your guests real reasons to return, again and again.

Built Specifically for Hotels

Built from the ground up for hotel use cases - tailored to the complexity of real-world hospitality, not repurposed from other industries.

Real-Time System Integration

Full connectivity to PMS, POS, CRS, CRO, IBE, shop systems, and more - for instant syncing of data, guest status, points, and recognition.

One Profile for Every Program

Whether it's B2C, B2B, or HR: guests, bookers, and staff are all mapped to one unified identity - across systems, your brands, and roles.

 

Flexible Frontend Options

Use our out-of-the-box overlay or create a fully custom experience via open API - fast to launch, endlessly adaptable.

Three Programs. One CDP.

Reward and Recognize Returning Guests.

Drive direct bookings through member benefits.
Points, tiers, upgrades - all synced in real time with your PMS, IBE, POS, and CRM. Reward loyal guests instantly and personally across every stay, channel, or service interaction. Whether online or on-site, your members always feel recognized.

How Hotel Loyalty Works?

In just two minutes, discover how dailypoint connects systems, profiles, and programs into one powerful loyalty engine - built specifically for hospitality. From member signup to real-time rewards and integration with your tech stack, this is loyalty done right.

Need some proof? Here are real-world Success Stories!

Elevating Guest Experiences at Rotana Hotels:

Loyalty Integration, Digital Rewards, and Guest Loyalty Excellence

Together with Dominic Carr, CIO at Rotana Hotels, a leading hospitality brand with 76 properties, we successfully migrated over 650,000 loyalty program members to dailypoint’s Hotel CRM and Loyalty platform. This seamless transition included integrating a fully digital rewards program, preserving the complete points history, and centralizing guest data management.

How Rotana Achieved This Transformation

Let’s talk about your Loyalty Program.

Whether you’re optimizing what you have or starting from scratch - we’ll help you build a loyalty strategy that works.

Book Your Demo Now!

Loyalty That Fits Your Brand - and Your Tech Stack

With dailypoint, you decide how your loyalty program looks, works, and integrates - no matter the size or setup of your hotel.

  • Use our ready-to-go frontend to launch a branded loyalty portal in no time. It’s ideal for single hotels or groups looking for a fast rollout without custom development. Guests can sign up, view points, redeem rewards, and track their status - all in a mobile-friendly environment that reflects your branding.
  • Want more control? Use our open API to build a fully customized loyalty experience within your existing website, booking engine, or app. Perfect for hotel chains and digital teams that want a seamless, white-label solution deeply embedded into their digital ecosystem.

Whichever setup you choose, all loyalty logic, profiles, and rewards are managed centrally in real time - connected to your PMS, POS, and every key system!

FAQ's

How dailypoint Loyalty empowers your hotel with innovative tools to drive direct bookings, enhance guest relationships, and streamline operations.

Can I run multiple loyalty programs across my chain?

Yes. With dailypoint, you can operate B2C, B2B, and even HR/staff loyalty programs in parallel - all from one system. Whether you're managing different brands, guest types, or business units, everything is centralized and connected to a unified guest profile.

Can I offer physical or digital loyalty cards to guests?

Yes. You can issue physical cards, app-based digital cards, or both. Guests can use them at the POS, where barcodes are scanned and discounts or benefits are applied automatically. Loyalty cards can be fully branded and integrated with your systems.

Is dailypoint just a loyalty tool?

No. dailypoint is a full Central Data Platform (CDP) for hotels - loyalty is just one part of it. The loyalty engine builds on clean, structured data to deliver smarter marketing, better service, and higher guest engagement.

What systems can I integrate with?

dailypoint connects to hundreds of systems via our open interfaces and the dailypoint Marketplace. That includes PMS, POS, CRS, CRO, IBE, shop systems, feedback tools, apps — and even external loyalty programs like Payback, Miles & More, and others. You get full control over how your program connects and scales.

Do I need an in-house IT team to use the system?

Not at all. You can launch quickly using our standard frontend - no development required. If you have an IT team or agency, you can also build a fully custom loyalty experience via API. You decide the level of complexity and control.

Can guests and bookers have multiple roles in one profile?

Yes. With dailypoint, a single person can act as both a guest and a corporate booker - all within one profile. That means no duplicated data, and even the ability to transfer points between roles or programs if desired.

What’s the advantage of having a Central Guest Profile?

A central profile ensures that all loyalty actions - across brands, systems, and channels - are tied to one identity. That enables real-time recognition, personalized service, consistent communication, and much stronger data-driven decision making.

Customer Voices: How we Help You Reach the Peak of Guest Satisfaction

Sebastian Schirra
Director of Revenue Management
Hotel Excelsior Ernst Cologne

"We are truly impressed! The dailypoint set-up team is very patient and offers excellent guidance. Despite our high standards as a luxury brand, we have found a team that is just as meticulous and attentive to every detail – and we highly value that."

Simona Lussi
Marketing & Eventmanager
Villa Honnegg

"We have seen a remarkable improvement in our revenue and guest satisfaction since integrating dailypoint. The seamless upselling of SPA services and event reservations, combined with the effective quality management, has transformed our operations. Our guests appreciate the personalized experience, and our online reviews have never been better."

Heiko Buchta
General Manager
Platzl Hotels

"With the Direct Booker Club, we were not only able to stop the trend towards the OTAs, we fight back and generate more and more direct bookings on our Website."

Platzl Hotels generated 32% of their Online Revenue through the tool in the first half of 2019.  

Already imagining how loyalty could work for your brand?

Let’s talk about how dailypoint fits into your systems, goals, and guest journey.

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Did you know? We're Preferred Vendor for The Leading Hotels of the World!

Curious to See What Leading Hotels of the World Have to Say About Us?

Discover why we are Preferred Vendor for these extraordinary hotels! Also: We reached out to some of the world's most prestigious properties, and they generously shared a few minutes of their time to discuss their experiences and views with us. Browse through the tabs and see why our CRM software is considered superior by hospitality leaders.

2-Way-Interfaces with Major PMS for Seamless Connectivity

With over 30 PMS Partners & 2-Way-Interfaces we ensure up-to-date guest profiles and operational data, enhancing both efficiency and guest satisfaction. For systems like Oracle Opera or Protel, we not only consolidate but also clean the data within the PMS itself. And just so you know: We’re always working on integrating new ones!

Let’s Build a Loyalty Strategy That Works!

Stand at the Peak of Guest Loyalty!

"dailypoint Loyalty elevates your hotel’s loyalty program to new heights - with accurate data, seamless integrations, and deep guest insights. Empower your loyalty strategy with our innovative solution and transform your guest relationships today. Let’s make your guests smile - and keep them coming back."

Dr. Michael Toedt
CEO & Founder