Munich/Paris, September 2023 – the Munich-based Toedt, Dr. Selk & Coll. GmbH (TSC) with its dailypoint™ Data Management platform, is intensifying its cooperation with ACCOR, a world leading augmented hospitality group with the shared objective of propelling the data management platform dailypoint to new heights.
The three founding shareholders of TSC have divested additional shares to Accor, solidifying a groundbreaking alliance while retaining a controlling majority stake of 63%. At the heart of this development is the seamless integration between the dailypoint platform, renowned for its exceptional cross-system guest profiling capabilities, and D EDGE’s cutting-edge CRS (Central Reservation System) technology. Over a meticulous 3.5-year development period, these two worlds, CRS and CRM, have been intricately merged, resulting in an unparalleled level of guest personalisation and service.
The convergence of CRS and CRM has reached new heights, empowering customers of the D-EDGE Guest Management Solution to effortlessly manage guest profiles across all channels and deliver highly personalized services. dailypoint’s Central Guest Profile, driven by artificial intelligence and real-time data cleansing from multiple sources, has become the cornerstone of modern IT strategy in the industry. Moreover, the collaboration includes a deep integration with dailypoint’s loyalty solution, offering a powerful platform for individual hotels and chains to run one or more programs simultaneously, such as B2C, B2B, or HR programs.
“Particularly unique is the out-of-the-box integration between loyalty and the booking process. Member rates, voucher codes, redemption of points, and seamless integration with D-EDGE CRO (Reservation Office) are all part of the combined solution, providing an all-encompassing guest experience like never before.” stated Dr. Michael Toedt, Managing Partner and co-founder of TSC. “With dailypoint, we place our trust in a company that consistently sets industry standards and embraces cutting-edge technology,” asserted Pierre-Charles Grob, CEO of D-EDGE speaking about the transformative partnership. The management emphasizes that Toedt, Dr. Selk & Coll. GmbH will remain completely independent despite the investment and this is not a multi-stage acquisition.