Department of Tourism at the University of Applied Sciences Munich Honors Dr. Michael Toedt with the Lifetime Achievement Award

Munich, May 27, 2025 – The Department of Tourism at the University of Applied Sciences Munich has honored Dr. Michael Toedt, founder and CEO of dailypoint™, with the Lifetime Achievement Award. The honor is one of the most significant personal awards within the department and is presented exclusively to individuals who have had a lasting impact on the department, the industry, and the education of future hoteliers.

The award underlines the exceptional role Michael Toedt has played for many years in the hospitality industry and in the academic education of future leaders. Particular emphasis was placed on his many years of teaching, his continuous commitment to the University, his outstanding reputation, and his role model function for aspiring leaders in the hotel industry.

The award was presented during the annual Graduation Gala at the Leonardo Hotel in Munich in front of more than 300 guests. The honor has only been awarded twice before. Prior to Michael Toedt, recipients included Prof. Dr. Felix Kolbeck for his outstanding work as Dean during the coronavirus period, as well as the late Prof. Dr. Theo Eberhard, who had a significant influence on the Department of Tourism over several decades. Presenting the award to a lecturer represents a special form of recognition.

The decision was made by the organizing team in close consultation with the Dean of Student Affairs. In addition to the excellent evaluations by current and former students, the decision was based on Toedt’s lasting contribution to the further development of the department and his exceptional impact as an entrepreneur, visionary, and industry personality.

“Michael Toedt exemplifies innovation, entrepreneurship, and the successful transfer of knowledge between academia and practice. Over many years, he has not only shaped students professionally but has also given them valuable insights into the reality and future of the international hospitality industry.”

— Prof. Dr. Burkhard von Freyberg, Professor of Hospitality Management, Department of Tourism, University of Applied Sciences Munich

About dailypoint™

dailypoint™ is the Customer Data Platform (CDP) for CRM and Guest Loyalty in the hotel industry. The solution helps hotels collect, merge and activate Guest Data from more than 200 systems, including PMS, POS, booking engines, WiFi, CRM tools and marketing platforms.

At its core is the Central Profile: an intelligent, continuously updated Guest Profile that brings together bookings, behavior and preferences in a cleansed and GDPR/CCPA-compliant view. Hotels use this data foundation for personalized marketing, loyalty programs, guest communication and operational processes.

With more than 1,500 hotel customers worldwide, dailypoint™ is used by leading hotel brands as well as independent hotels. The company is Preferred CRM Partner of The Leading Hotels of the World and has received multiple awards, including #1 Hotel CRM and Email-Marketing Solution 2026 at the HotelTechAwards.

About the Department of Tourism – HM Munich

The Department of Tourism at the University of Applied Sciences Munich (HM Munich) is one of the leading academic institutions in tourism and hospitality management in the German-speaking world. With a strong focus on applied sciences and industry practice, it has educated generations of hospitality and tourism professionals.